1:HL["/_next/static/media/e4af272ccee01ff0-s.p.woff2","font",{"crossOrigin":"","type":"font/woff2"}]
2:HL["/_next/static/css/ad17ad33a18a5385.css","style",{"crossOrigin":""}]
0:["rEYM7HTNddxhemfhd3sOf",[[["",{"children":["en",{"children":["blog",{"children":[["slug","alanya-sosyal-medya-pazarlama-stratejileri","d"],{"children":["__PAGE__?{\"slug\":\"alanya-sosyal-medya-pazarlama-stratejileri\"}",{}]}]}]}]},"$undefined","$undefined",true],"$L3",[[["$","link","0",{"rel":"stylesheet","href":"/_next/static/css/ad17ad33a18a5385.css","precedence":"next","crossOrigin":""}]],"$L4"]]]]
5:HL["/_next/static/css/e6a579ef4c70dd80.css","style",{"crossOrigin":""}]
7:I[657,["7245","static/chunks/7245-ef47aa2f13b8b904.js","7517","static/chunks/7517-4a41baabacf48210.js","2201","static/chunks/app/en/layout-7d572bb9f2fcf705.js"],""]
8:I[6954,[],""]
9:I[7264,[],""]
b:I[8326,["3780","static/chunks/app/en/blog/%5Bslug%5D/page-3db60c1a554235e0.js"],""]
c:I[413,["3780","static/chunks/app/en/blog/%5Bslug%5D/page-3db60c1a554235e0.js"],"Image"]
e:I[7102,["3780","static/chunks/app/en/blog/%5Bslug%5D/page-3db60c1a554235e0.js"],""]
f:I[3993,["7245","static/chunks/7245-ef47aa2f13b8b904.js","7517","static/chunks/7517-4a41baabacf48210.js","2201","static/chunks/app/en/layout-7d572bb9f2fcf705.js"],""]
4:[["$","meta","0",{"charSet":"utf-8"}],["$","title","1",{"children":"Alanya İşletmeleri İçin Sosyal Medya Pazarlama Stratejileri - ENEXTWARE Blog"}],["$","meta","2",{"name":"description","content":"Instagram, Facebook ve TikTok'ta Alanya işletmeleri için etkili sosyal medya pazarlama kampanyaları ve içerik stratejileri."}],["$","meta","3",{"name":"author","content":"ENEXTWARE Team"}],["$","meta","4",{"name":"keywords","content":"Sosyal Medya, Alanya, Pazarlama, Instagram, TikTok"}],["$","meta","5",{"name":"viewport","content":"width=device-width, initial-scale=1"}],["$","meta","6",{"name":"creator","content":"ENEXTWARE"}],["$","meta","7",{"name":"publisher","content":"ENEXTWARE"}],["$","meta","8",{"name":"robots","content":"index, follow"}],["$","meta","9",{"name":"googlebot","content":"index, follow, max-video-preview:-1, max-image-preview:large, max-snippet:-1"}],["$","link","10",{"rel":"canonical","href":"https://enextware.com/en/blog/alanya-sosyal-medya-pazarlama-stratejileri"}],["$","link","11",{"rel":"alternate","hrefLang":"tr","href":"https://enextware.com/blog/alanya-sosyal-medya-pazarlama-stratejileri"}],["$","link","12",{"rel":"alternate","hrefLang":"en","href":"https://enextware.com/en/blog/alanya-sosyal-medya-pazarlama-stratejileri"}],["$","meta","13",{"property":"og:title","content":"Alanya İşletmeleri İçin Sosyal Medya Pazarlama Stratejileri"}],["$","meta","14",{"property":"og:description","content":"Instagram, Facebook ve TikTok'ta Alanya işletmeleri için etkili sosyal medya pazarlama kampanyaları ve içerik stratejileri."}],["$","meta","15",{"property":"og:image","content":"https://images.pexels.com/photos/147413/twitter-facebook-together-exchange-of-information-147413.jpeg"}],["$","meta","16",{"property":"og:image:width","content":"1200"}],["$","meta","17",{"property":"og:image:height","content":"630"}],["$","meta","18",{"property":"og:image:alt","content":"Alanya İşletmeleri İçin Sosyal Medya Pazarlama Stratejileri"}],["$","meta","19",{"property":"og:type","content":"article"}],["$","meta","20",{"property":"article:published_time","content":"2025-01-10"}],["$","meta","21",{"property":"article:author","content":"Sosyal Medya Uzmanı"}],["$","meta","22",{"name":"twitter:card","content":"summary_large_image"}],["$","meta","23",{"name":"twitter:title","content":"Alanya İşletmeleri İçin Sosyal Medya Pazarlama Stratejileri"}],["$","meta","24",{"name":"twitter:description","content":"Instagram, Facebook ve TikTok'ta Alanya işletmeleri için etkili sosyal medya pazarlama kampanyaları ve içerik stratejileri."}],["$","meta","25",{"name":"twitter:image","content":"https://images.pexels.com/photos/147413/twitter-facebook-together-exchange-of-information-147413.jpeg"}],["$","meta","26",{"name":"next-size-adjust"}]]
6:T495,{"@context":"https://schema.org","@type":"LocalBusiness","@id":"https://enextware.com/#organization","name":"ENEXTWARE TECHNOLOGY","alternateName":"ENEXTWARE","description":"Alanya'da profesyonel web tasarım, yazılım geliştirme ve dijital pazarlama hizmetleri","url":"https://enextware.com","logo":"https://enextware.com/logo5.png","image":"https://enextware.com/logo5.png","telephone":"+905366280007","email":"info@enextware.com","address":{"@type":"PostalAddress","addressLocality":"Alanya","addressRegion":"Antalya","postalCode":"07400","addressCountry":"TR"},"geo":{"@type":"GeoCoordinates","latitude":"36.5484","longitude":"31.9999"},"areaServed":[{"@type":"Place","name":"Alanya"},{"@type":"Place","name":"Antalya"},{"@type":"Place","name":"Turkey"}],"serviceType":["Web Tasarım","Yazılım Geliştirme","Dijital Pazarlama","SEO Optimizasyon","E-ticaret Çözümleri"],"priceRange":"$$","openingHours":"Mo-Fr 09:00-18:00","sameAs":["https://www.instagram.com/enextware/","https://wa.me/905366280007"],"contactPoint":{"@type":"ContactPoint","telephone":"+905366280007","contactType":"customer service","areaServed":"TR","availableLanguage":["Turkish","English"]}}d:T2fff,
# Alanya İşletmeleri İçin Sosyal Medya Pazarlama Stratejileri

Sosyal medya, Alanya'daki turizm ve ticaret işletmeleri için en güçlü pazarlama araçlarından biri. Bu rehberde, Instagram, Facebook, TikTok ve YouTube'da etkili kampanyalar oluşturacak stratejileri detayıyla inceliyoruz.

## Alanya Sosyal Medya Pazarı Analizi

### Platform Kullanım İstatistikleri

**Instagram (En Popüler):**
- Kullanıcı yaş: 18-34 (%45), 25-44 (%35)
- Turizm content engagement: %8.2
- Best posting time: 19:00-21:00
- Peak seasons: Haziran-Eylül

**Facebook:**
- Kullanıcı yaş: 25-54 (%60)
- Local business discovery: %78
- Event promotion: %65 effectiveness
- Group engagement: High potential

**TikTok (Büyüyen Pazar):**
- Kullanıcı yaş: 16-24 (%40), 25-34 (%35)
- Video completion rate: %72
- Travel content performance: Excellent
- Viral potential: Very high

### Alanya-Specific Content Pillars

**Pillar 1: Destination Beauty**
- Sunrise/sunset timelapses
- Drone footage of Alanya Castle
- Beach and sea content
- Historical site explorations

**Pillar 2: Experiences & Activities**
- Restaurant food photography
- Hotel amenities showcases
- Tour and activity content
- Cultural events coverage

**Pillar 3: Local Culture**
- Traditional Turkish cuisine
- Local craftspeople and artisans
- Cultural festivals and events
- Behind-the-scenes content

## Platform-Specific Strategies

### Instagram Marketing for Alanya Businesses

#### Content Strategy Framework

**Feed Content Mix (9-Grid Strategy):**
1. **Product/Service Showcase (3 posts)**
   - High-quality food photography
   - Room/facility displays
   - Activity demonstrations

2. **Behind-the-Scenes (2 posts)**
   - Kitchen preparations
   - Staff introductions
   - Setup processes

3. **User-Generated Content (2 posts)**
   - Customer photos
   - Review screenshots
   - Guest experiences

4. **Local Culture/Lifestyle (2 posts)**
   - Alanya landmarks
   - Cultural events
   - Seasonal celebrations

#### Instagram Stories Strategy

**Daily Story Schedule:**
- **Morning (08:00-10:00)**: Daily specials, weather updates
- **Midday (12:00-14:00)**: Lunch preparations, live kitchen
- **Afternoon (15:00-17:00)**: Guest activities, room reveals
- **Evening (18:00-20:00)**: Sunset views, dinner presentations
- **Night (21:00-23:00)**: Entertainment, nightlife

**Interactive Elements:**
- **Polls**: "Which room view do you prefer?"
- **Questions**: "What's your favorite Turkish dish?"
- **Sliders**: "Rate our sunset view 1-10"
- **Quiz**: "Guess the Alanya landmark"

#### Instagram Reels for Tourism

**Viral Content Formats:**

**"A Day in Alanya" Series:**
- 60-second destination highlights
- Multiple location transitions
- Trending audio + local sounds
- Call-to-action for bookings

**"Before/After" Transformations:**
- Room setup to guest-ready
- Raw ingredients to finished dish
- Empty restaurant to busy dinner
- Morning beach to sunset view

**Tutorial Content:**
- "How to order in Turkish"
- "Perfect beach day essentials"
- "Traditional Turkish breakfast guide"
- "Photography spots in Alanya"

### Facebook Marketing Excellence

#### Page Optimization

**Business Information:**
- Complete address with map pin
- Phone number (click-to-call)
- Website link optimization
- Hours of operation
- Booking/reservation links

**Visual Branding:**
- High-resolution cover photo (851x315)
- Professional profile picture (170x170)
- Seasonal cover updates
- Consistent brand colors

#### Content Publishing Strategy

**Weekly Content Calendar:**

**Monday: Motivation Monday**
- Week's special offers
- New menu items
- Upcoming events
- Inspirational quotes

**Tuesday: Tutorial Tuesday**
- How-to videos
- Recipe sharing
- Activity guides
- Cultural education

**Wednesday: Wanderlust Wednesday**
- Destination photography
- Guest experiences
- Local attractions
- Travel tips

**Thursday: Throwback Thursday**
- Historical content
- Past events
- Customer memories
- Business milestones

**Friday: Feature Friday**
- Staff spotlights
- Partner businesses
- Customer features
- Special announcements

**Weekend: Experience Sharing**
- Real-time event coverage
- Weekend specials
- Live updates
- Interactive content

#### Facebook Ads for Tourism

**Campaign Objectives:**

**Awareness Campaigns:**
- Reach: Local + tourist demographics
- Brand awareness: Seasonal campaigns
- Video views: Promotional content
- Lead generation: Newsletter signups

**Conversion Campaigns:**
- Website traffic: Booking pages
- Conversions: Reservation completions
- App installs: Mobile booking apps
- Event responses: Special events

**Targeting Strategies:**

**Local Targeting:**
- Location: Alanya + 50km radius
- Interests: Tourism, restaurants, hotels
- Behaviors: Travelers, food enthusiasts
- Lookalike audiences: Past customers

**Tourist Targeting:**
- Location: Germany, UK, Russia, Netherlands
- Interests: Turkey travel, Mediterranean vacations
- Behaviors: Frequent travelers, resort visitors
- Demographics: Age 25-65, higher income

### TikTok for Alanya Tourism

#### Content Creation Strategy

**Trending Content Formats:**

**Food Preparation Videos:**
- 15-second cooking highlights
- Traditional Turkish dishes
- Behind-the-scenes kitchen
- Recipe quick tips

**Room/Location Reveals:**
- "POV: You're staying in Alanya"
- Room tour transitions
- Hidden gem locations
- Before/after transformations

**Cultural Education:**
- Turkish phrases for tourists
- Cultural do's and don'ts
- Historical site explanations
- Local customs sharing

#### Hashtag Strategy

**Primary Hashtags:**
- #Alanya (500K+ posts)
- #Turkey (2M+ posts)
- #Mediterranean (800K+ posts)
- #TurkishFood (300K+ posts)

**Secondary Hashtags:**
- #AlanyaCastle
- #KleopatraBeach
- #TurkishHospitality
- #AntalyaTourism

**Trend-Based Hashtags:**
- Current trending sounds
- Seasonal hashtags
- Challenge participation
- Viral format adoption

### YouTube for Long-Form Content

#### Channel Strategy

**Content Pillars:**

**Virtual Tours (25%):**
- Hotel/restaurant walkthroughs
- Alanya city tours
- Activity experiences
- Room/facility showcases

**Cultural Content (25%):**
- Turkish cooking tutorials
- Cultural event coverage
- Historical site explorations
- Local craftspeople features

**Guest Testimonials (25%):**
- Customer experience stories
- Review compilation videos
- FAQ answering sessions
- Behind-the-scenes content

**Educational Content (25%):**
- Travel guides for Alanya
- Turkish language basics
- Cultural etiquette tips
- Activity safety guides

#### SEO Optimization

**Video Title Optimization:**
- "Best Hotels in Alanya Turkey 2025"
- "Authentic Turkish Food in Alanya"
- "Ultimate Alanya Travel Guide"
- "Where to Stay in Alanya"

**Description Templates:**
```
🌅 Discover the beauty of Alanya, Turkey! 

In this video, we'll show you [specific content description].

⏰ Timestamps:
00:00 - Introduction
01:30 - [Section 1]
03:45 - [Section 2]
06:20 - [Section 3]

📍 Location: [Specific address]
📞 Contact: [Phone number]
🌐 Website: [URL]

#Alanya #Turkey #Tourism #[Specific hashtags]
```

## Content Creation Best Practices

### Visual Content Standards

**Photography Guidelines:**
- **Resolution**: Minimum 1080x1080 for square posts
- **Lighting**: Golden hour or well-lit indoor shots
- **Composition**: Rule of thirds, leading lines
- **Branding**: Consistent filter/editing style

**Video Production:**
- **Quality**: Minimum 1080p, prefer 4K
- **Duration**: 15-60 seconds for optimal engagement
- **Audio**: Clear sound, trending music when appropriate
- **Captions**: Always include for accessibility

### Storytelling Techniques

**Narrative Structures:**

**Problem-Solution:**
"Tired after a long day exploring? Come relax at our spa..."

**Day-in-the-Life:**
"Follow a perfect day in Alanya starting with sunrise..."

**Before-and-After:**
"See how we transform fresh ingredients into amazing dishes..."

**Customer Journey:**
"From arrival to departure, here's the complete experience..."

## Community Management

### Engagement Strategy

**Response Time Goals:**
- Comments: Within 2 hours during business hours
- Messages: Within 30 minutes
- Reviews: Within 24 hours
- Mentions: Within 1 hour

**Engagement Templates:**

**Positive Comments:**
"Thank you so much! We're thrilled you enjoyed your experience. We can't wait to welcome you back! 🌟"

**Questions:**
"Great question! [Answer]. Feel free to DM us for more details or to make a reservation! 📱"

**Complaints:**
"We appreciate your feedback and apologize for any inconvenience. We'd love to make this right - please send us a DM so we can discuss further."

### User-Generated Content Strategy

**UGC Campaigns:**

**Photo Contests:**
- "#MyAlanyaMoment - Share your best Alanya photo"
- "Best sunset view competition"
- "Foodie photo challenge"
- "Cultural discovery posts"

**Review Incentives:**
- Discount for posting reviews
- Feature customer photos
- Loyalty program points
- Future booking credits

## Analytics and Performance Tracking

### Key Performance Indicators (KPIs)

**Awareness Metrics:**
- Reach and impressions
- Brand mention tracking
- Hashtag performance
- Share of voice

**Engagement Metrics:**
- Like, comment, share rates
- Story completion rates
- Video view duration
- Click-through rates

**Conversion Metrics:**
- Website traffic from social
- Booking conversions
- Email signups
- Phone call generations

### Monthly Reporting Structure

**Performance Dashboard:**
- Platform-specific growth
- Top-performing content
- Engagement rate trends
- Conversion attribution

**Competitive Analysis:**
- Competitor content performance
- Market share insights
- Trend identification
- Opportunity gaps

## Crisis Management

### Negative Feedback Protocol

**Step 1: Immediate Response**
- Acknowledge concern publicly
- Move conversation to private
- Express genuine care
- Provide solution timeline

**Step 2: Investigation**
- Internal fact-gathering
- Staff interviews if needed
- Documentation review
- Solution development

**Step 3: Resolution**
- Private conversation with customer
- Public follow-up if appropriate
- Process improvements
- Team training updates

## Budget Planning

### Monthly Budget Allocation

**Content Creation (40%):**
- Photography/videography
- Graphic design
- Content planning tools
- Equipment and props

**Paid Advertising (35%):**
- Platform ad spend
- Boosted posts
- Influencer collaborations
- Sponsored content

**Tools and Software (15%):**
- Social media management platforms
- Analytics tools
- Design software subscriptions
- Scheduling applications

**Training and Development (10%):**
- Team education
- Course subscriptions
- Conference attendance
- Trend research

## Seasonal Campaign Strategies

### Summer Season (May-September)

**Content Focus:**
- Beach activities and water sports
- Outdoor dining experiences
- Sunset photography
- Festival and event coverage

**Campaign Ideas:**
- "Beat the Heat" promotions
- "Perfect Beach Day" packages
- "Sunset Dinner" specials
- "Summer Activities" guides

### Winter Season (October-April)

**Content Focus:**
- Cultural attractions
- Indoor experiences
- Local cuisine highlights
- Off-season advantages

**Campaign Ideas:**
- "Discover Hidden Alanya"
- "Winter Warmth" packages
- "Cultural Immersion" tours
- "Local's Secret" series

## Sonuç ve Action Plan

Alanya'da sosyal medya pazarlama başarısı, tutarlı içerik üretimi ve yerel kültürle global trendleri harmanlama becerisine dayanır.

**30 Günlük Sosyal Medya Action Plan:**

**Hafta 1: Temel Kurulum**
- Platform optimizasyonu
- Content calendar oluşturma
- Hashtag research
- Competitor analysis

**Hafta 2: İçerik Üretimi**
- Fotoğraf/video çekimleri
- Content bank oluşturma
- Template tasarımları
- Engagement strategy

**Hafta 3: Kampanya Başlatma**
- Posting schedule başlangıcı
- Paid campaign launches
- Community building
- Influencer outreach

**Hafta 4: Optimizasyon**
- Performance analysis
- Strategy adjustments
- Scale successful content
- Plan next month's campaigns

**ENEXTWARE** olarak, Alanya işletmeleri için sosyal medya pazarlama stratejileri oluşturuyor ve yönetiyoruz. Markanızı sosyal medyada öne çıkarmak için profesyonel destek alın.
    3:[null,["$","html",null,{"lang":"tr","className":"scroll-smooth","children":[["$","head",null,{"children":[["$","link",null,{"rel":"icon","href":"/favicon.ico","sizes":"any"}],["$","link",null,{"rel":"icon","href":"/logo5.png","type":"image/png"}],["$","link",null,{"rel":"apple-touch-icon","href":"/logo5.png"}],["$","link",null,{"rel":"manifest","href":"/manifest.json"}],["$","meta",null,{"name":"viewport","content":"width=device-width, initial-scale=1, maximum-scale=5"}],["$","meta",null,{"name":"theme-color","content":"#667eea"}],["$","meta",null,{"name":"color-scheme","content":"light dark"}],["$","meta",null,{"name":"geo.region","content":"TR-07"}],["$","meta",null,{"name":"geo.placename","content":"Alanya"}],["$","meta",null,{"name":"geo.position","content":"36.5484;31.9999"}],["$","meta",null,{"name":"ICBM","content":"36.5484, 31.9999"}],["$","meta",null,{"name":"business:contact_data:street_address","content":"Alanya"}],["$","meta",null,{"name":"business:contact_data:locality","content":"Alanya"}],["$","meta",null,{"name":"business:contact_data:region","content":"Antalya"}],["$","meta",null,{"name":"business:contact_data:postal_code","content":"07400"}],["$","meta",null,{"name":"business:contact_data:country_name","content":"Turkey"}],["$","link",null,{"rel":"preconnect","href":"https://fonts.googleapis.com"}],["$","link",null,{"rel":"preconnect","href":"https://fonts.gstatic.com","crossOrigin":"anonymous"}],["$","link",null,{"rel":"preconnect","href":"https://www.google-analytics.com"}],["$","link",null,{"rel":"preconnect","href":"https://www.googletagmanager.com"}],["$","link",null,{"rel":"preconnect","href":"https://images.pexels.com"}],["$","link",null,{"rel":"dns-prefetch","href":"https://wa.me"}],["$","link",null,{"rel":"preload","as":"image","href":"/logo5.png","fetchPriority":"high"}],["$","meta",null,{"name":"format-detection","content":"telephone=no"}],["$","meta",null,{"name":"mobile-web-app-capable","content":"yes"}],["$","meta",null,{"name":"apple-mobile-web-app-capable","content":"yes"}],["$","meta",null,{"name":"apple-mobile-web-app-status-bar-style","content":"default"}],["$","meta",null,{"name":"apple-mobile-web-app-title","content":"ENEXTWARE"}],["$","meta",null,{"name":"application-name","content":"ENEXTWARE"}],["$","meta",null,{"name":"msapplication-TileColor","content":"#667eea"}],["$","meta",null,{"name":"msapplication-config","content":"/browserconfig.xml"}],["$","script",null,{"dangerouslySetInnerHTML":{"__html":"\n              if (typeof window !== 'undefined') {\n                (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n                new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n                j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n                'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n                })(window,document,'script','dataLayer','GTM-N7B7PPSS');\n              }\n            "}}],["$","script",null,{"async":true,"src":"https://www.googletagmanager.com/gtag/js?id=G-QGP2K8NWHW"}],["$","script",null,{"dangerouslySetInnerHTML":{"__html":"\n              if (typeof window !== 'undefined') {\n                window.dataLayer = window.dataLayer || [];\n                function gtag(){dataLayer.push(arguments);}\n                gtag('js', new Date());\n                gtag('config', 'G-QGP2K8NWHW');\n              }\n            "}}],"$undefined",["$","meta",null,{"name":"google-site-verification","content":"XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX"}],["$","script",null,{"type":"application/ld+json","dangerouslySetInnerHTML":{"__html":"$6"}}]]}],["$","body",null,{"className":"__className_e8ce0c antialiased","children":[["$","noscript",null,{"children":["$","iframe",null,{"src":"https://www.googletagmanager.com/ns.html?id=GTM-N7B7PPSS","height":"0","width":"0","style":{"display":"none","visibility":"hidden"}}]}],["$","$L7",null,{}],["$","main",null,{"className":"min-h-screen","children":["$","$L8",null,{"parallelRouterKey":"children","segmentPath":["children"],"loading":"$undefined","loadingStyles":"$undefined","hasLoading":false,"error":"$undefined","errorStyles":"$undefined","template":["$","$L9",null,{}],"templateStyles":"$undefined","notFound":[["$","title",null,{"children":"404: This page could not be found."}],["$","div",null,{"style":{"fontFamily":"system-ui,\"Segoe UI\",Roboto,Helvetica,Arial,sans-serif,\"Apple Color Emoji\",\"Segoe UI Emoji\"","height":"100vh","textAlign":"center","display":"flex","flexDirection":"column","alignItems":"center","justifyContent":"center"},"children":["$","div",null,{"children":[["$","style",null,{"dangerouslySetInnerHTML":{"__html":"body{color:#000;background:#fff;margin:0}.next-error-h1{border-right:1px solid rgba(0,0,0,.3)}@media (prefers-color-scheme:dark){body{color:#fff;background:#000}.next-error-h1{border-right:1px solid rgba(255,255,255,.3)}}"}}],["$","h1",null,{"className":"next-error-h1","style":{"display":"inline-block","margin":"0 20px 0 0","padding":"0 23px 0 0","fontSize":24,"fontWeight":500,"verticalAlign":"top","lineHeight":"49px"},"children":"404"}],["$","div",null,{"style":{"display":"inline-block"},"children":["$","h2",null,{"style":{"fontSize":14,"fontWeight":400,"lineHeight":"49px","margin":0},"children":"This page could not be found."}]}]]}]}]],"notFoundStyles":[],"childProp":{"current":[null,["$","html",null,{"lang":"en","children":["$","body",null,{"className":"__className_e8ce0c","children":[["$","$L7",null,{}],["$","main",null,{"children":["$","$L8",null,{"parallelRouterKey":"children","segmentPath":["children","en","children"],"loading":"$undefined","loadingStyles":"$undefined","hasLoading":false,"error":"$undefined","errorStyles":"$undefined","template":["$","$L9",null,{}],"templateStyles":"$undefined","notFound":"$undefined","notFoundStyles":"$undefined","childProp":{"current":["$","$L8",null,{"parallelRouterKey":"children","segmentPath":["children","en","children","blog","children"],"loading":"$undefined","loadingStyles":"$undefined","hasLoading":false,"error":"$undefined","errorStyles":"$undefined","template":["$","$L9",null,{}],"templateStyles":"$undefined","notFound":"$undefined","notFoundStyles":"$undefined","childProp":{"current":["$","$L8",null,{"parallelRouterKey":"children","segmentPath":["children","en","children","blog","children",["slug","alanya-sosyal-medya-pazarlama-stratejileri","d"],"children"],"loading":"$undefined","loadingStyles":"$undefined","hasLoading":false,"error":"$undefined","errorStyles":"$undefined","template":["$","$L9",null,{}],"templateStyles":"$undefined","notFound":"$undefined","notFoundStyles":"$undefined","childProp":{"current":["$La",["$","div",null,{"className":"min-h-screen pt-24","children":[["$","section",null,{"className":"relative py-20 bg-gradient-to-br from-blue-50 to-purple-50","children":["$","div",null,{"className":"max-w-4xl mx-auto px-4 sm:px-6 lg:px-8","children":[["$","$Lb",null,{"href":"/en/blog","className":"inline-flex items-center text-blue-600 hover:text-blue-700 mb-8 transition-colors","children":[["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-arrow-left h-4 w-4 mr-2","children":[["$","path","1l729n",{"d":"m12 19-7-7 7-7"}],["$","path","x3x0zl",{"d":"M19 12H5"}],"$undefined"]}],"Back to Blog"]}],["$","div",null,{"className":"mb-6","children":["$","span",null,{"className":"bg-blue-100 text-blue-600 px-4 py-2 rounded-full text-sm font-semibold","children":"Dijital Pazarlama"}]}],["$","h1",null,{"className":"text-4xl sm:text-5xl font-bold text-gray-900 mb-6","children":"Alanya İşletmeleri İçin Sosyal Medya Pazarlama Stratejileri"}],["$","p",null,{"className":"text-xl text-gray-600 mb-8 leading-relaxed","children":"Instagram, Facebook ve TikTok'ta Alanya işletmeleri için etkili sosyal medya pazarlama kampanyaları ve içerik stratejileri."}],["$","div",null,{"className":"flex flex-wrap items-center justify-between gap-4","children":[["$","div",null,{"className":"flex items-center gap-6","children":[["$","div",null,{"className":"flex items-center gap-3","children":[["$","$Lc",null,{"src":"https://images.pexels.com/photos/614810/pexels-photo-614810.jpeg","alt":"Sosyal Medya Uzmanı","width":48,"height":48,"className":"rounded-full"}],["$","div",null,{"children":[["$","p",null,{"className":"font-semibold text-gray-900","children":"Sosyal Medya Uzmanı"}],["$","p",null,{"className":"text-sm text-gray-600","children":"Content Writer"}]]}]]}],["$","div",null,{"className":"flex items-center gap-4 text-sm text-gray-600","children":[["$","span",null,{"className":"flex items-center gap-1","children":[["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-calendar h-4 w-4","children":[["$","path","1cmpym",{"d":"M8 2v4"}],["$","path","4m81vk",{"d":"M16 2v4"}],["$","rect","1hopcy",{"width":"18","height":"18","x":"3","y":"4","rx":"2"}],["$","path","8toen8",{"d":"M3 10h18"}],"$undefined"]}],"January 10, 2025"]}],["$","span",null,{"className":"flex items-center gap-1","children":[["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-clock h-4 w-4","children":[["$","circle","1mglay",{"cx":"12","cy":"12","r":"10"}],["$","polyline","68esgv",{"points":"12 6 12 12 16 14"}],"$undefined"]}],"15 dk"," min read"]}]]}]]}],["$","div",null,{"className":"flex items-center gap-2","children":[["$","span",null,{"className":"text-sm text-gray-600 mr-2","children":"Share:"}],["$","button",null,{"className":"p-2 bg-white rounded-full shadow-md hover:shadow-lg transition-shadow","children":["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-facebook h-4 w-4 text-blue-600","children":[["$","path","1jg4f8",{"d":"M18 2h-3a5 5 0 0 0-5 5v3H7v4h3v8h4v-8h3l1-4h-4V7a1 1 0 0 1 1-1h3z"}],"$undefined"]}]}],["$","button",null,{"className":"p-2 bg-white rounded-full shadow-md hover:shadow-lg transition-shadow","children":["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-twitter h-4 w-4 text-sky-500","children":[["$","path","pff0z6",{"d":"M22 4s-.7 2.1-2 3.4c1.6 10-9.4 17.3-18 11.6 2.2.1 4.4-.6 6-2C3 15.5.5 9.6 3 5c2.2 2.6 5.6 4.1 9 4-.9-4.2 4-6.6 7-3.8 1.1 0 3-1.2 3-1.2z"}],"$undefined"]}]}],["$","button",null,{"className":"p-2 bg-white rounded-full shadow-md hover:shadow-lg transition-shadow","children":["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-linkedin h-4 w-4 text-blue-700","children":[["$","path","c2jq9f",{"d":"M16 8a6 6 0 0 1 6 6v7h-4v-7a2 2 0 0 0-2-2 2 2 0 0 0-2 2v7h-4v-7a6 6 0 0 1 6-6z"}],["$","rect","mk3on5",{"width":"4","height":"12","x":"2","y":"9"}],["$","circle","bt5ra8",{"cx":"4","cy":"4","r":"2"}],"$undefined"]}]}],["$","button",null,{"className":"p-2 bg-white rounded-full shadow-md hover:shadow-lg transition-shadow","children":["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-copy h-4 w-4 text-gray-600","children":[["$","rect","17jyea",{"width":"14","height":"14","x":"8","y":"8","rx":"2","ry":"2"}],["$","path","zix9uf",{"d":"M4 16c-1.1 0-2-.9-2-2V4c0-1.1.9-2 2-2h10c1.1 0 2 .9 2 2"}],"$undefined"]}]}]]}]]}]]}]}],["$","section",null,{"className":"py-20 bg-white","children":["$","div",null,{"className":"max-w-7xl mx-auto px-4 sm:px-6 lg:px-8","children":["$","div",null,{"className":"grid lg:grid-cols-3 gap-12","children":[["$","div",null,{"className":"lg:col-span-2","children":[["$","div",null,{"className":"relative h-96 mb-12 rounded-3xl overflow-hidden","children":["$","$Lc",null,{"src":"https://images.pexels.com/photos/147413/twitter-facebook-together-exchange-of-information-147413.jpeg","alt":"Alanya İşletmeleri İçin Sosyal Medya Pazarlama Stratejileri","fill":true,"className":"object-cover"}]}],["$","article",null,{"className":"prose prose-lg max-w-none","children":[["$","div","0",{"className":"mb-8","children":[["$","h2",null,{"className":"text-2xl font-bold text-gray-900 mb-4","children":"Introduction"}],["$","p",null,{"className":"text-gray-600 leading-relaxed whitespace-pre-line","children":"$d"}]]}]]}],["$","div",null,{"className":"mt-12 pt-8 border-t border-gray-200","children":[["$","h3",null,{"className":"font-semibold text-gray-900 mb-4","children":"Tags:"}],["$","div",null,{"className":"flex flex-wrap gap-2","children":[["$","$Lb","0",{"href":"/en/blog?tag=Sosyal Medya","className":"bg-gray-100 text-gray-700 px-4 py-2 rounded-full text-sm hover:bg-gray-200 transition-colors","children":"Sosyal Medya"}],["$","$Lb","1",{"href":"/en/blog?tag=Alanya","className":"bg-gray-100 text-gray-700 px-4 py-2 rounded-full text-sm hover:bg-gray-200 transition-colors","children":"Alanya"}],["$","$Lb","2",{"href":"/en/blog?tag=Pazarlama","className":"bg-gray-100 text-gray-700 px-4 py-2 rounded-full text-sm hover:bg-gray-200 transition-colors","children":"Pazarlama"}],["$","$Lb","3",{"href":"/en/blog?tag=Instagram","className":"bg-gray-100 text-gray-700 px-4 py-2 rounded-full text-sm hover:bg-gray-200 transition-colors","children":"Instagram"}],["$","$Lb","4",{"href":"/en/blog?tag=TikTok","className":"bg-gray-100 text-gray-700 px-4 py-2 rounded-full text-sm hover:bg-gray-200 transition-colors","children":"TikTok"}]]}]]}]]}],["$","div",null,{"className":"lg:col-span-1","children":["$","$Le",null,{}]}]]}]}]}],["$","section",null,{"className":"py-20 bg-gray-50","children":["$","div",null,{"className":"max-w-7xl mx-auto px-4 sm:px-6 lg:px-8","children":[["$","h2",null,{"className":"text-3xl font-bold text-gray-900 mb-12 text-center","children":"Related Articles"}],["$","div",null,{"className":"grid md:grid-cols-3 gap-8","children":[["$","article","alanya-dijital-pazarlama-butcesi",{"className":"bg-white rounded-2xl shadow-lg hover:shadow-xl transition-shadow duration-300 overflow-hidden","children":[["$","div",null,{"className":"relative h-48","children":["$","$Lc",null,{"src":"https://images.pexels.com/photos/186461/pexels-photo-186461.jpeg","alt":"Alanya İşletmeleri İçin Dijital Pazarlama Bütçe Planlama Rehberi","fill":true,"className":"object-cover"}]}],["$","div",null,{"className":"p-6","children":[["$","span",null,{"className":"bg-blue-100 text-blue-600 px-3 py-1 rounded-full text-xs font-semibold","children":"Dijital Pazarlama"}],["$","h3",null,{"className":"text-lg font-bold text-gray-900 mt-3 mb-2","children":["$","$Lb",null,{"href":"/en/blog/alanya-dijital-pazarlama-butcesi","className":"hover:text-blue-600 transition-colors","children":"Alanya İşletmeleri İçin Dijital Pazarlama Bütçe Planlama Rehberi"}]}],["$","p",null,{"className":"text-gray-600 text-sm line-clamp-2","children":"Alanya'daki küçük ve orta ölçekli işletmeler için etkili dijital pazarlama bütçesi dağılımı ve ROI optimizasyonu."}]]}]]}]]}]]}]}]]}],null],"segment":"__PAGE__?{\"slug\":\"alanya-sosyal-medya-pazarlama-stratejileri\"}"},"styles":[]}],"segment":["slug","alanya-sosyal-medya-pazarlama-stratejileri","d"]},"styles":[]}],"segment":"blog"},"styles":[]}]}],["$","$Lf",null,{}]]}]}],null],"segment":"en"},"styles":[["$","link","0",{"rel":"stylesheet","href":"/_next/static/css/e6a579ef4c70dd80.css","precedence":"next","crossOrigin":""}]]}]}],["$","$Lf",null,{}]]}]]}],null]
a:null